How well an AdSense unit performs on a site depends on several different factors…
1) The page the unit is on
2) Ad relevancy
3) Amount and quality of traffic to the site/page
4) Placement of unit
So I am by no means about to suggest that one size fits all in regards to the units. However, I would like to open up a discussion on what you’ve learned about placement.
I recently tweeted
that I am having great success using the 300×250 Medium Rectangle unit
alongside my YouTube videos. On certain pages, my click-thru rate has
quadrupled.
I actually got this idea from Google. One of their optimization
experts suggested this on my site over a year ago. Not sure what took
me so long, but I am now implementing this on more pages and the results
have been fab.
Let’s talk about what you’ve learned about placement and/or color
experimentation. Done anything different to give your earnings a
boost? Please share!
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