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How to Register a Domain Name

Hey there future site owner,
I'm going to clue you in on some tips most people don't absorb prior to registering a domain name.
There have been a lot of changes on the web in recent years so make sure you read this entire page so you pick the ideal name for your website.
NOTE: If you already know about domain names and don't need any extra advice, go here to register.
A domain name is the home of your website and often ends in extensions like .com, .net, .org, .info, .us, .biz, .tv and more. Today there are numerous extensions available, but .com is still the most popular by far.
Once you have registered your name, you will select a web host (2nd step).  The web host is the guts of any website because this is where you create and publish your pages, create a blog, create email addresses, add functionality and maintain your site.

Steps to Registering a Domain

Reserving a domain name is easy, inexpensive and only takes a few moments. The big name companies like Register.com and NetworkSolutions.com charge ridiculous prices such as $30-35/year for one domain name, and you get the same service at WebsitePalace.com.
It doesn't matter where you register your domain.  Almost every registrar provides the same services.
You can save a bundle at WebsitePalace.com, and you'll have access to free domain forwarding. (Forward any domain to any site for FREE!)

Keyword Rich Domains

For search engine optimization (SEO) purposes, many experts recommend registering a domain with keywords you want to be found for. While this was a must years ago, it's not quite the necessity it once was.
In fact, there was a very big Google update in October 2012 called EMD (Exact Match Domain update) that targeted domain names that were only ranking because the name matched the targeted phrase.
That's not to say you shouldn't register a name that has the keywords you want to target, but don't expect to rank well just because you choose a keyword-rich name. Getting ranked well in Google is a very complex task. The domain is not as big of a factor as it used to be.

Going For The Brand Name

Some people prefer to go for a shorter, brandable domain that's easier to remember -- especially because so many "good" domains are taken these days.
So instead of registering a keyword-rich name like HealthAndWellness101.com, you would register a made-up name like Fitzee.com. Fitzee means absolutely nothing, but it's short, catchy and easy to remember.
Plus, it would look a lot better on a shirt, mug or hat than a 4-letter domain. :-)
I still think it's a good idea to aim for the keywords you want to target. Descriptive names can have advantages. For example, it automatically tells the potential visitor what the site is about.
Having said that, don't make your domain name so long and awkard that it's hard to read and remember. It's really about finding a balance. Also, don't be shy about bouncing ideas off your friends and family before registering.
Here's another tip. Write the name down to give you an idea of what it may look like on business cards, T-shirts and other printed materials.
Remember, your domain is a big part of your brand, so take your time coming up with the right name for your site.

7 comments:

  1. Thanks for your information. I was before very confused on how to choose a good domain name. After i read your article i got good idea to choose a domain name. I followed your steps then registered my domain name from this site XnYnZ.com

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